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  Title Copies
22 Irrefutable Laws of Advertising: And When to Violate Them 
Edition: 1 
Year: 2006 
ISBN: 0470821868 
ISBN 13: 9780470821862 
Call No: 659.1 NEW 
 1 
Advertising and Integrated Brand Promotion 
Edition: 4 
Year: 2005 
ISBN: 0324289561 
ISBN 13: 9780324289565 
Call No: 659.1 GUI 
 1 
Advertising and Promotion: An Integrated Marketing-Communications Approach (The McGraw-Hill/Irwin series in marketing) 
Edition: 5th edition 
Year: 2000 
ISBN: 0071180265 
ISBN 13: 9780071180269 
Call No: 659.1 BEL 
 1 
Advertising communications & promotion management 
Edition: Second edition 
Year: 1997 
ISBN: 0071155147 
ISBN 13: 9780071155144 
Call No: 659.1 ROS 
 1 
Advertising, Promotion and Supplemental Aspects of IMC 
Edition: 5 
Year: 1999 
ISBN: 0030211131 
ISBN 13: 9780030211133 
Call No: 658.8 SHI 
 1 
Advertising: Its Role in Modern Marketing (The Dryden Press Series in Marketing) 
Edition: 8 
Year: 1994 
ISBN: 0030767520 
ISBN 13: 9780030767524 
Call No: 659.1 ADV 
 1 
Applications in Basic Marketing, 2001-2002: Clippings from the Popular Business Press 
Edition: 12th 
Year: 2001 
ISBN: 0075610337 
ISBN 13: 9780075610335 
Call No: 658.87 PER 
 1 
Beyond Branding: How Savvy Marketers Build Brand Equity to Create Products and Open New Markets 
Year: 1993 
ISBN: 1557384282 
ISBN 13: 9781557384287 
Call No: 658.5 MAR 
 1 
Brand Warfare: 10 Rules for Building the Killer Brand 
Edition: 1st 
Year: 2001 
ISBN: 0071362932 
ISBN 13: 9780071362931 
Call No: 658.827 DAL 
 1 
BUSINESS MARKETING MANAGEMENT,6E (The Dryden Press series in marketing) 
Edition: 6 
Year: 1997 
ISBN: 0030206332 
ISBN 13: 9780030206337 
Call No: 658.804 HUT 
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