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  Title Copies
Harvard Business Review on Brand Management (Harvard Business Review Paperback Series) 
Edition: 1 
Year: 1999 
ISBN: 1578511445 
ISBN 13: 9781578511440 
Call No: 658.827 HAR 
 1 
Living the Brand: How to Transform Every Member of Your Organization Into a Brand Champion 
Year: 2001 
ISBN: 0749433515 
ISBN 13: 9780749433512 
Call No: 658.827 IND 
 1 
Applications in Basic Marketing, 2001-2002: Clippings from the Popular Business Press 
Edition: 12th 
Year: 2001 
ISBN: 0075610337 
ISBN 13: 9780075610335 
Call No: 658.87 PER 
 1 
Advertising: Its Role in Modern Marketing (The Dryden Press Series in Marketing) 
Edition: 8 
Year: 1994 
ISBN: 0030767520 
ISBN 13: 9780030767524 
Call No: 659.1 ADV 
 1 
Advertising and Promotion: An Integrated Marketing-Communications Approach (The McGraw-Hill/Irwin series in marketing) 
Edition: 5th edition 
Year: 2000 
ISBN: 0071180265 
ISBN 13: 9780071180269 
Call No: 659.1 BEL 
 1 
Introduction to Advertising and Promotion: An Integrated Marketing Communications Perspective (The Irwin Series in Marketing) 
Edition: 3rd/Studnt 
Year: 1994 
ISBN: 0256136963 
ISBN 13: 9780256136968 
Call No: 659.1 BEL 
 1 
Advertising and Integrated Brand Promotion 
Edition: 4 
Year: 2005 
ISBN: 0324289561 
ISBN 13: 9780324289565 
Call No: 659.1 GUI 
 1 
22 Irrefutable Laws of Advertising: And When to Violate Them 
Edition: 1 
Year: 2006 
ISBN: 0470821868 
ISBN 13: 9780470821862 
Call No: 659.1 NEW 
 1 
Practice of Advertising, The, Fourth Edition (Marketing Series) 
Edition: 4 
Year: 1995 
ISBN: 0750622393 
ISBN 13: 9780750622394 
Call No: 659.1 PRA 
 1 
Strategic Brand Communication Campaigns 
Edition: 5 
Year: 1999 
ISBN: 0844229520 
ISBN 13: 9780844229522 
Call No: 659.1 SCH 
 1 
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