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Tag: Management & Leadership [ All ]

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  Title Copies
Advertising, Promotion and Supplemental Aspects of IMC 
Edition: 5 
Year: 1999 
ISBN: 0030211131 
ISBN 13: 9780030211133 
Call No: 658.8 SHI 
Basic Marketing Research (The Dryden Press series in marketing) 
Edition: 3 
Year: 1995 
ISBN: 0030983673 
ISBN 13: 9780030983672 
Call No: 658.83 CHU 
Beyond Branding: How Savvy Marketers Build Brand Equity to Create Products and Open New Markets 
Year: 1993 
ISBN: 1557384282 
ISBN 13: 9781557384287 
Call No: 658.5 MAR 
Brand Warfare: 10 Rules for Building the Killer Brand 
Edition: 1st 
Year: 2001 
ISBN: 0071362932 
ISBN 13: 9780071362931 
Call No: 658.827 DAL 
Cases in Financial Management 
Year: 1980 
ISBN: 0395267153 
ISBN 13: 9780395267158 
Call No: 658.15 VIS 
Churchill, Ford, and Walker's Sales Force Management 
Edition: 7th 
Year: 2002 
ISBN: 0072466480 
ISBN 13: 9780072466485 
Call No: 658.8101 JOH 
Compensating New Sales Roles: How to Design Rewards That Work in Today's Selling Environment 
Edition: 1St Edition 
Year: 1999 
ISBN: 0814404367 
ISBN 13: 9780814404362 
Call No: 658.322 COL 
Consumer Behavior and Marketing Action 
Edition: 3rd 
Year: 1987 
ISBN: 0534075304 
ISBN 13: 9780534075309 
Call No: 658.8342 ASS 
Creating Powerful Brands: The strategic route to success in consumer, industrial and service markets (Bh Marketing Series) 
Year: 1992 
ISBN: 0750606606 
ISBN 13: 9780750606608 
Call No: 658.827 DEC 
Economics of Labour Relations 
Edition: 8th 
Year: 1977 
ISBN: 025601910X 
ISBN 13: 9780256019100 
Call No: 331 BLO 
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