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  Title Copies
Beyond Branding: How Savvy Marketers Build Brand Equity to Create Products and Open New Markets 
Year: 1993 
ISBN: 1557384282 
ISBN 13: 9781557384287 
Call No: 658.5 MAR 
 1 
Brand Warfare: 10 Rules for Building the Killer Brand 
Edition: 1st 
Year: 2001 
ISBN: 0071362932 
ISBN 13: 9780071362931 
Call No: 658.827 DAL 
 1 
BUSINESS MARKETING MANAGEMENT,6E (The Dryden Press series in marketing) 
Edition: 6 
Year: 1997 
ISBN: 0030206332 
ISBN 13: 9780030206337 
Call No: 658.804 HUT 
 2 
Contemporary Financial Management with Student Resource CD ROM 
Edition: 8th 
Year: 2000 
ISBN: 0324065914 
ISBN 13: 9780324065916 
Call No: 658.15 MOY 
 1 
Copywriting (Marketing Series. Practitioner) 
Year: 1997 
ISBN: 075063510X 
ISBN 13: 9780750635103 
Call No: 659.132 ALI 
 1 
Cost Accounting: Principles and Managerial Applications 
Edition: 3rd 
Year: 1975 
ISBN: 0395178371 
ISBN 13: 9780395178379 
Call No: 657.42 CRO 
 1 
Differentiate or Die: Survival in Our Era of Killer Competition 
Edition: 1 
Year: 2001 
ISBN: 0471028924 
ISBN 13: 9780471028925 
Call No: 658.8 TRO 
 1 
Economic Environment: Knowledge (CIMA New Syllabus) 
Year: 1994 
ISBN: 1859710115 
ISBN 13: 9781859710111 
Call No: 330.941 WES 
 1 
Economic Environment: Practical Elements (CIMA New Syllabus) 
Year: 1994 
ISBN: 1859710123 
ISBN 13: 9781859710128 
Call No: 330 GOR 
 1 
Emotional Branding: The New Paradigm for Connecting Brands to People 
Edition: 1st 
Year: 2001 
ISBN: 1581150784 
ISBN 13: 9781581150780 
Call No: 658.827 GOB 
 1 
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