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  Title Copies
Brand Warfare: 10 Rules for Building the Killer Brand 
Edition: 1st 
Year: 2001 
ISBN: 0071362932 
ISBN 13: 9780071362931 
Call No: 658.827 DAL 
 1 
Marketing Warfare 
Edition: International edition 
Year: 1986 
ISBN: 0070666008 
ISBN 13: 9780070666009 
Call No: 658.8 RIE 
 1 
Strategic Brand Communication Campaigns 
Edition: 5 
Year: 1999 
ISBN: 0844229520 
ISBN 13: 9780844229522 
Call No: 659.1 SCH 
 1 
Working Papers Volume 1 Chapters 1 to 14 to accompany Accounting: The Basis for Business Decisions 
Edition: 11 
Year: 1998 
ISBN: 0073039101 
ISBN 13: 9780073039107 
Call No: 657 MCI 
 1 
Marketing Plans (The Pitman marketing series) 
Year: 1995 
ISBN: 0273616935 
ISBN 13: 9780273616931 
Call No: 658.802 HAT 
 1 
Study Guide/ Working Papers for use with Modern Advanced Accounting 
Edition: 8 
Year: 1999 
ISBN: 0070299951 
ISBN 13: 9780070299955 
Call No: 657.046 LAR 
 2 
Emotional Branding: The New Paradigm for Connecting Brands to People 
Edition: 1st 
Year: 2001 
ISBN: 1581150784 
ISBN 13: 9781581150780 
Call No: 658.827 GOB 
 1 
Advertising, Promotion and Supplemental Aspects of IMC 
Edition: 5 
Year: 1999 
ISBN: 0030211131 
ISBN 13: 9780030211133 
Call No: 658.8 SHI 
 1 
Copywriting (Marketing Series. Practitioner) 
Year: 1997 
ISBN: 075063510X 
ISBN 13: 9780750635103 
Call No: 659.132 ALI 
 1 
Introduction to Accounting: An Integrated Approach 
Edition: 2nd 
Year: 1999 
ISBN: 0070306761 
ISBN 13: 9780070306769 
Call No: 657 INT 
 1 
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