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Tag:
Marketing
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Page 1 of 7
Title
Authors/Editors
Publisher
Type
Copies
Advertising and Integrated Brand Promotion
Edition
:
4
Year
:
2005
ISBN
:
0324289561
ISBN 13
:
9780324289565
Call No
:
659.1 GUI
Thomas O'Guinn
Chris Allen
Richard J. Semenik
South-Western College Pub
Books
1
Advertising, Promotion and Supplemental Aspects of IMC
Edition
:
5
Year
:
1999
ISBN
:
0030211131
ISBN 13
:
9780030211133
Call No
:
658.8 SHI
Terence A. Shimp
South-Western College Pub
Books
1
Applications in Basic Marketing : 1994-1995 Edition - Clippings from the Popular Press
Edition
:
5th
Year
:
1994
ISBN
:
0256166447
ISBN 13
:
9780256166446
Call No
:
658.87 MCC
William D Perreault
Jerome E. McCarthy
Irwin Professional Publishing
Books
1
Applications in Basic Marketing: Clippings from the Popular Business Press, 1995-1996
Edition
:
6th
Year
:
1995
ISBN
:
0256188343
ISBN 13
:
9780256188349
Call No
:
658.87 PER
WILLIAM D. PERREAULT
E. Jerome McCarthy
Richard D Irwin
Books
1
Asian Branding: A Great Way to Fly
Year
:
2002
ISBN
:
981235932X
ISBN 13
:
9789812359322
Call No
:
659.1 BAT
Ian Batey
Pearson Education Asia
Books
1
Basic Marketing Research (The Dryden Press series in marketing)
Edition
:
3
Year
:
1995
ISBN
:
0030983673
ISBN 13
:
9780030983672
Call No
:
658.83 CHU
Gilbert A. Churchill
Harcourt College Pub
Books
1
Brand Position
Year
:
1993
ISBN
:
0074624016
ISBN 13
:
9780074624012
Call No
:
658.827 SUB
SENGUPTA
McGraw-Hill Education
Books
1
BUSINESS MARKETING MANAGEMENT,6E (The Dryden Press series in marketing)
Edition
:
6
Year
:
1997
ISBN
:
0030206332
ISBN 13
:
9780030206337
Call No
:
658.804 HUT
Hutt
Speh
South-Western College Pub
Books
2
CIM Coursebook 01/02 Strategic Marketing Management: Planning and Control
Year
:
2001
ISBN
:
0750653132
ISBN 13
:
9780750653138
Call No
:
658.8 MEE
Helen Meek
Richard Meek
Butterworth-Heinemann
Books
1
CIM Coursebook 99/00: Marketing Environment, Fifth Edition (CIM Student Workbook: Certificate)
Edition
:
5
Year
:
1999
ISBN
:
0750643684
ISBN 13
:
9780750643689
Call No
:
658.8 OLD
Mike Oldroyd
Butterworth-Heinemann
Books
1
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2
3
4
5
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