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Call No:
658.8 MCD
[
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Page 1 of 1
Title
Authors/Editors
Publisher
Type
Copies
Marketing Plans That Work: Targeting Growth and Profitability
Year
:
1997
ISBN
:
0750698284
ISBN 13
:
9780750698283
Call No
:
658.8 MCD
Warren Keegan
Malcolm McDonald
Butterworth-Heinemann
Books
1
Retail Marketing Plans: How to prepare them, How to use them (Professional Development)
Year
:
1997
ISBN
:
0750620218
ISBN 13
:
9780750620215
Call No
:
658.8 MCD
Malcolm McDonald
Christopher C S Tideman
Butterworth-Heinemann
Books
1
The Marketing Audit: Translating Marketing Theory into Practice (The Marketing Series : Practitioner)
Year
:
1993
ISBN
:
0750617063
ISBN 13
:
9780750617062
Call No
:
658.8 MCD
Malcolm McDonald
John Leppard
Butterworth-Heinemann
Books
1